We believe that domain expertise and strong result-orientation are key ingredients for leading today’s product life cycle efforts. As the convergence of new technologies and new marketing paradigms is accelerated, semiconductor industry participants need assistance navigating the new media and technology landscapes.

We are convinced that through our services we significantly elevate our customers’ daily activities by taking on analyses, go-to-market planning and channel marketing strategy. Our mission is to alleviate the tedium of analyses, generate relevant technical content, provide actionable insights and inform our customers’ approaches by using our marketing expertise.